Digital signage industry experts and consultants blog about the issues, challenges and opportunities facing digital signage users and suppliers. Source: Digital Signage Blogs | Digital Signage Today
Springtime marks the unofficial start to the annual travel season, so for the next five or six months airports, train stations and other major transport hubs will be busier than usual. Fortunately, travel hubs across the country and around the world are upping their game with digital signage to help ease the pain. Source: Digital […]
As the digital signage trend continues to grow, travel and tourism organizations are beginning to use live, interactive information to encourage travelers to explore their destination. Digital signage allows tourists to feel connected while traveling by drawing people in and making information more readily available to them. Source: 5 ways the travel and tourism industry […]
Consumers are increasingly digitally savvy and expect an omnichannel retail experience. Many retailers are choosing digital signage as a secondary sales tool that can provide information, wayfinding and sell products — without them having to do a thing. Source: How to create a successful customer experience using digital signage | Digital Signage Today
Source: NEC Display, T1V announce collaboration solutions for education, small business, corporate markets | Digital Signage Today
The way retailers communicate is changing. Print ads are no longer the flashy, new guy in town. In fact, making the switch from print to digital signage is increasing everyday as more and more companies realize the power and impact HD digital signage has on their branding message. Source: 3 reasons retailers should make the […]
In the world of digital signage, beacons, facial recognition and audience measurement have become regular vocabulary in our lexicon. But what was once “thought leadership” or a future idea, has since become possible through the tiny computers sitting in our pants pocket. The interaction between our mobile phones and today’s DOOH intelligent displays is enabling […]
There’s an old saying that students get what they take from their education. While that is partially true, both K-12 schools and colleges can take many steps to ensure more students are engaged with the curriculum and arm themselves for success in the workforce. Connecting with these students can be made much more effective through […]
As digital out of home media continue to evolve, the role of software is increasingly important. Software is the gateway to processing the mass amounts of data now available to advertisers to shape and direct their messages, providing an unprecedented level of visibility into return on their media dollars. The twin performance goals when investing […]
In recent years, the real estate agent has been challenged by the online agency. To compete in today’s market, traditional agencies need to adapt. Digital signage could be their secret weapon.Get social with your signageMore real estate agents are trying their hand at social media. It’s easy to see how following agencies on Twitter might become the […]